IWC Schaffhausen is taking pole position and entering 2013 – the year of its Ingenieur watches – with full speed.
The new collection is launched at the Salon
International de la Haute Horlogerie (SIHH) 2013 in Geneva, and pays
tribute to the new partnership with the MERCEDES AMG PETRONAS Formula
One Team. Inspired by materials typically used in motorsport, the
designers and engineers created exclusive timepieces made of carbon
fiber, ceramic and titanium – the hallmarks of the new Ingenieur
an authentic setting, IWC's Friends of the Brand and many other
high-caliber guests from all over the world gather at the IWC booth on
January 22nd, 2013, to celebrate the new Ingenieur watches, before joining the exclusive “IWC Race Night” gala event in the evening.
Sometimes it's simply impossible to capture every "it" happening at any given time.....
There is nothing more luxurious than the perfect cocktail. Certainly everyone should drink responsibly and when out on the quest one can drink "fashionably" with the help of this little cocktail suggestion
The St-Germain Cocktail
2 parts MARTINI Prosecco
1½ parts St-Germain
2 parts Club Soda
Method: Stir ingredients in a tall ice-filled Collins glass, mixing completely. Think of Paris circa 1947. Garnish with a lemon twist.
Variation: Think of Sartre circa 1947. Be the lemon twist.
*introduced to The Quest for "it" via Nike Communications