Baby-G brand ambassador Ke$ha unveiled her latest watch collaboration with the brand at the SLS Hotel in Los Angeles Monday night. The watch represents the star’s personal style evolution, a classic design with a twist that speaks to Ke$ha’s sassy and tough nature. She followed up the launch with an intimate show for fans sponsored by Baby-G at the El Rey Theater in LA.
Returning to create another watch after the successful launch of the 2011 releases, the fun and fearless star has launched her second watch design, along with gearing up for the launch of her second studio album, Warrior, which is scheduled for release on December 4th 2012. Taking on her sophomore design effort with the same warrior spirit, Ke$ha debuts a tough and trendy watch to match her style sensibility, while truly standing the test of time!
The limited-edition Baby-G x Ke$ha watch reflects the eye-catching essence of the “Die Young” singer/songwriter. Ke$ha drew inspiration for her BGA160KS-7B watch from the evolvement of her personal style while keeping with trends of the season.
The watches are available at Tourneau, Nordstrom, select Macy’s stores and fashion boutiques, with an MSRP of $130 for the BGA160KS-7B. Please visit www.baby-g.com for more information.
*photos courtesy of Baby G